At Taj, we believe that one of the ways of increasing employee engagement is to recognize and celebrate the special days of employees such as birthdays. Recognizing birthdays is a simple yet powerful way to strengthen the bond between employees and the organization. It goes beyond mere acknowledgment; it communicates that each team member is an integral part of the Taj. This personal touch contributes to a positive workplace atmosphere, enhancing employee morale and overall job satisfaction, by doing this we are not just building a workplace; we are creating a community where every member is celebrated and appreciated. We send birthday hampers to employees’ homes, and we also collectively celebrate birthdays in each of our business units, including fuel stations, hotels, restaurants, and factories.